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Presenting “Adobe Stock”, Adobe’s New Integrated Stock Footage Service

Presenting “Adobe Stock”, Adobe’s New Integrated Stock Footage Service

Stock footage seekers have a new place to purchase images: Adobe Stock. This new service from Adobe marks their entry into the wide open world of stock imagery, and at slightly reduced prices compared to many other similar services.

Stemming from Adobe’s acquisition of Fotolia, Adobe Stock provides a “curated collection of 40 million-and-growing high-quality images”, and operates within its own Creative Cloud app similar to Photoshop, InDesign, etc. Along those lines, Adobe Stock has “deep integration” with the other Adobe apps, allowing easy access to both buyers of and contributors to the service.

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Price wise, Adobe Stock is actually cleverly priced just under its competition, with several price plans that are also relatively easy to understand (a rare feature when it comes to stock image sites). It would have been nice to see them blow away the competition with better pricing, especially since that was what they accomplished when they moved their apps to the Creative Cloud. But this is all still quite new, so we may seem more appealing prices in the future. The offered payment plans are:

Creative Cloud Members – $29.99/month

  • 10 images a month
  • Annual plan, paid monthly
  • Add to a Creative Cloud Subscription
  • Additional images at $2.99
  • Rollover up to 120 images

 

10 Images Per Month Subscription – $49.99/month

  • 10 images a month
  • Additional images at $4.99
  • Rollover up to 120 images

 

750 Images Per Month Subscription – $199.99 per month Annual Subscription OR $249.99 per month

  • 750 images a month
  • Additional images at $0.99

 

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As of right now, Adobe Stock only covers still images, which may be a disappointment for some who were hoping for stock video. But there are still plenty of great outlets (such as VideoBlocks) that offer awesome stock video and After Effects templates. I’m sure we will see Adobe add extensively to this new service in the future, just as they have with all of their apps over the years.

Lastly, you can contribute your own images to Adobe Stock, with Adobe offering “industry-leading rates to photographers and designers contributing content to Adobe Stock”. Given Adobe’s focus on interconnectivity within their apps, I imagine there will be a quick and easy upload feature within Photoshop and InDesign allowing you to share your work quickly and easily.

Adobe Stock is now live for you to subscribe to. For more information you can check out their press release below, and be sure to visit Stock.Adobe.com

 

Integration into Creative Cloud Gives Adobe the Edge in $3 Billion Global Stock Image Market

SAN JOSE, Calif. — June 16, 2015 Adobe (Nasdaq:ADBE) today launched Adobe Stock, the industry’s first stock content service to be integrated directly into the content creation process and the tools creatives use every day. Available through Adobe Creative Cloud, this new service radically simplifies buying and using stock content, including photos, illustrations and graphics.

“Adobe Stock extends Creative Cloud’s value as a vibrant global marketplace,” said David Wadhwani, senior vice president, Digital Media, Adobe. “Eighty-five percent of customers who purchase stock images use Adobe creative tools. The deep integration with our latest Creative Cloud desktop apps, including Photoshop and InDesign, makes buying and using stock photos incredibly easy. At the same time, our customers – the best photographers and designers on the planet – will have the opportunity to contribute millions of new photos and images to Adobe Stock. This is really going to raise the bar in the world of stock content.”

Adobe Stock, a curated collection of 40 million-and-growing high-quality images, is deeply integrated into the latest releases of Photoshop CC, InDesign CC, Illustrator CC, Premiere Pro CC and After Effects CC. Designers can launch Adobe Stock directly within CC desktop software, add watermarked images to their Creative Cloud Libraries, and then access and work with images across multiple desktop tools. When creatives are ready to license the image for finished work, they can do it directly within the desktop software they are working in. Thanks to Creative Cloud’s signature CreativeSync technology, all edits made on a watermarked image are automatically applied to the newly licensed image, saving hours of potential rework.

Adobe Stock is also available as a standalone stock service, stock.adobe.com, where designers and marketers, who are not yet Creative Cloud members, can download, purchase and sell stock images.

The launch of Adobe Stock shakes up the $3 billion global stock image market, as Adobe customers are active contributors to stock image services and regular purchasers of stock content. An estimated 85 percent of creatives who buy stock content use Adobe tools; and more than 90 percent of stock content sellers use Adobe software in the preparation of their photos and images. Adobe Stock is based on the acquisition of stock content provider Fotolia, earlier this year.

In addition to utilizing the Adobe Stock service, creatives can contribute work to Adobe Stock, accessing a worldwide community of motivated stock content buyers. Adobe also announced it will offer industry-leading rates to photographers and designers contributing content to Adobe Stock.

Key features of Adobe Stock include:

  • Easily manage, work with and purchase stock content. Designers can launch Adobe Stock directly within CC desktop software, add watermarked images to Creative Cloud Libraries and then access and work with images across multiple desktop and mobile tools. When creatives are ready to license the image for finished work, they can do it directly within the CC desktop software application. Designers can also edit a watermarked image in an application like Photoshop CC and, when licensed, these edits are automatically applied to the purchased full-resolution image.
  • High-impact creative content for print, web or mobile app projects. Adobe Stock is an extensive marketplace of over 40 million photos, illustrations and graphics, covering virtually every subject. Whether it’s finding a standout image of a Scottish castle for a tourist brochure; a beach volleyball game for a sports web site; or an illustration of a restaurant menu for a mobile app, Adobe Stock has a huge selection of possibilities. Adobe also plans to add new stock content categories in the coming months, leveraging Adobe customers’ unrivalled reach and experience across creative fields.
  • Simple and flexible pricing plans. Flexible purchase options enable creatives and marketers to buy single images, as they need them, or purchase a monthly plan. Saving up to 40 percent, Creative Cloud members get the best value when they add an Adobe Stock annual plan option to their Creative Cloud membership. A first for the stock image industry, creatives who sign up for a 10-images-per-month plan can “rollover” unused images for up to a year (most month-to-month stock subscription plans require creatives to use all images each month or lose them). For customers who are not Creative Cloud members, a standalone Adobe Stock service offers single-image pricing, as well as month-to-month and annual membership plans.

Pricing and Availability

Adobe Stock (stock.adobe.com) is available today in 36 countries and 13 languages. Pricing for Creative Cloud individual and team customers is $9.99 for a single image; $29.99 per month for 10 images monthly (with rollover of unused images); and $199 per month for 750 images monthly. Separate pricing is available for Adobe Stock customers who are not Creative Cloud members.

About Adobe Systems Incorporated

Adobe is changing the world through digital experiences. For more information, visit www.adobe.com.

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